Introduction

Contacts are the people you send emails to in AutoSend. Each contact has a unique email address and associated data like name, location, or any other information you’ve added through fields.

Contacts can be organized using Lists or Segments for better targeting.

All Contacts

The All Contacts list shows every contact you’ve ever added to your account.

Contacts can come from:

Manual additions
Imported via CSV
API integrations
Sign-ups or form submissions

You can filter and search contacts, and view detailed insights for each.

Contact Details

Clicking on any contact opens their Contact Details page, where you can view:

Details: Basic information (email, name, etc.), Reserved and Custom Fields.
Lists & Segments: All the lists and segments the contact belongs to
Unsubscribes: The kind of emails a particular user has unsubscribed from.
Email Activity: The email history of a particular user.

Reserved Fields

Reserved fields are system-defined fields that AutoSend uses to store core contact information. You can’t rename or delete them.

Field	Description
email	The contact’s primary email address. This field is required and unique for each contact.
firstName	The contact’s first name. Often used for personalizing emails (e.g., Hey `{{firstName}}`).
first_name	The contact’s first name. Often used for personalizing emails (e.g., Hey `{{firstName}}`).
lastName	The contact’s last name.
last_name	The contact’s last name.
mobile	The contact’s mobile phone number.
unsubscribe	Boolean indicating if the contact has unsubscribed from all emails.
unsubscribed	Boolean indicating if the contact has unsubscribed from all emails.
unsubscribe_groups	Array of specific email groups/categories the contact has unsubscribed from.
unsubscribe_preferences	Object containing detailed unsubscribe preferences for different email types.
userId	Your internal user ID for tracking contacts across your systems.
externalId	External identifier from third-party integrations or CRM systems.
createdAt	Timestamp when the contact was first added to AutoSend.
updatedAt	Timestamp when the contact was last modified.
contactLists	Array of list IDs that this contact belongs to.
address	The contact’s full address (single field).
address_line_1	First line of the contact’s address (street address).
address_line_2	Second line of the contact’s address (apartment, suite, etc.).
city	The contact’s city.
state	The contact’s state or province.
zip	The contact’s postal or ZIP code.
country	The contact’s country.

Custom Fields

Custom fields let you store additional information beyond the reserved ones — for example, “Company,” “Plan Type,” or “Signup Date.”

They can be text, number, or date fields

You can use these in both marketing campaigns and transactional emails to personalize your content using variables like {{custom_field_name}}.